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📈 Research & Reports

CONSUMER MINDSET

Consumer Mindset - January 2026

Consumer Mindset - January 2026

Informed by Ireland’s Core Research’s Direction Score, Cultural Index and Consumer Sentiment Index, this report looks at consumer confidence in January 2026.

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DIGITAL DIGEST

Google Search Console Launches New Features

Google Search Console Launches New Features

Google Search Console has launched three new features that make reporting easier for SEO teams in Ireland including AI powered custom reporting

DV360 Launches AI-Powered Audience Personas for Irish Advertisers

DV360 Launches AI-Powered Audience Personas for Irish Advertisers

Google has introduced AI-powered Audience Personas to Display & Video 360, transforming how we build audience targeting. Learn about what this means for Irish brands

TikTok Update AI Preferences for Users

TikTok Update AI Preferences for Users

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