A Strategic Approach to Effective Influencer Marketing.

In a world where attention spans are shrinking, influencer marketing has become one of the most powerful tools to authentically connect with audiences. But with rapid changes in platform trends and content preferences, how can brands take advantage of this opportunity?

In this insightful webinar on the evolving world of influencer marketing we will share the latest trends, effective strategies, and real-world case studies to drive authentic brand growth. Learn how to captivate audiences, overcome common barriers, and build impactful influencer partnerships that deliver measurable results in today’s fast-paced attention economy.

Join us for this short webinar where Ruth Gleeson, Strategic Communications Director, and Alice O'Leary, Social Business Director, will take you through the challenges and opportunities presented by the influencer market.

Live from Monday 18th November 2024, 10:00am

Key Highlights

• Understanding the Attention Economy:
  Discover how short-form content and platform trends impact audience engagement and attention.

• Building Strategic Influencer Partnerships:
  Learn to create effective, long-term partnerships with influencers that align with your brand’s goals.

• Overcoming Common Marketing Barriers:
  Identify and address the tactical and credibility challenges in influencer marketing to enhance campaign success.

• Maximising Brand Impact Through Integration:
  Find out how to amplify influencer efforts by integrating them into a cohesive paid and organic media strategy.

Please join us for this session which will provide you with proven and actionable insights that will help to drive the effectiveness of your digital marketing.