The Plumber, The Broadcaster, and The Robot Uprising.
In the last decade, video consumption has grown enormously by 60%, but results for advertising impact have gone the opposite direction. Why?
Join us for a webinar full of answers as Ali Donnelly, Digital Head of Spark Foundry, and Andy Pierce, Group Strategy Director, Core, discuss this and related topics, giving insight into how you can overcome these challenges.
Live from Tuesday 23rd July 2024, 10:00am
Key Highlights
Understand the exponential growth in video consumption and its implications for advertisers.
Explore the challenges and opportunities presented by the end of cookie-based tracking.
Develop strategies to cut through the noise in a fragmented media landscape and capture audience attention.
The importance of local content in Irish media and its effectiveness in advertising.
How AI fits into all of this.
Whether you're a Marketer looking to enhance your understanding of advertising effectiveness or simply curious about the title of the webinar, please join us and all will be revealed.