Rethinking the Social Funnel for 2025

Social media has changed dramatically in recent years. The old, linear model of awareness, consideration and conversion no longer reflects how people use these platforms today. Instead, people move unpredictably between moments — scrolling rapidly, dipping in and out of content, engaging with creators, trends, and brands in different fragmented ways. In this fast-paced 15-minute session we will reveal a new, more effective model: Attention, Relationship, Conversion

Live from Tuesday, 26th August, 10 am

Key Highlights

  • How to capture genuine attention in an overcrowded feed

  • Why building authentic relationships drives long-term brand preference

  • The role of smart, timely conversion tactics in prompting action

  • Why not all reach is equal – and how to make it meaningful

  • How aligning media and creative boosts results

While you wait,
watch some previous webinars…