Search Engine Optimisation (SEO)


Search engine optimization, or SEO, is the process of making a website better for search engines to crawl and index. SEO techniques and processes can be used to help get website traffic from the organic, or free listings in the search results, as opposed to paid search ads (pay-per-click or PPC advertising). In fact, having a good SEO strategy can lead to huge savings on paid search alone.

There are however lots of reasons to do SEO.

Why Is SEO important?

  1. It provides an opportunity to outrank your competitors and gain more business.

  2. It provides an opportunity to capture potential customers in the “research” phase.

  3. High ranking websites are perceived by people searching as being more “trustworthy”.

  4. It provides opportunities to increase brand awareness.

  5. It delivers long term results.

  6. It identifies and helps resolve technical issues within your website.

  7. It can help to identify usability issues within the website.

  8. It can identify poor performing pages of the website so they can be improved.

  9. It ensures that any changes you make to your website are done with best practice in mind.

  10. Local SEO can help target customers in your local area.

 

Why Choose Core for Your SEO?

Core has a team of highly experienced SEO practitioners with very successful track records. We have worked on small and very large websites across a wide range of industries at local and international level. We currently work with some of Ireland’s best-known brands. Our SEOs can communicate effectively with marketing teams, developers and other stakeholders, helping ensure that all technical work and strategic marketing objectives are met.

SEO Services We Provide

We offer a wide range of SEO services that will likely cover any scenario. Some are listed below:

Technical SEO

  • Research & Benchmarking

  • Detailed Technical Audits

  • On-Going Technical Updates

Content

  • Content Audits

  • Content Marketing Workshops

  • Content Strategy

  • Keyword Research/Mapping

  • Information Architecture/Site Structure

  • Content Recommendations

  • Meta Tag Audits and Creation

Authority

  • Backlink Audits

  • Content Marketing

  • Online PR

  • Guest Blogging

  • Unlinked Brand Mentions

  • Link Reclamation

  • Blogger Outreach

  • Link Penalty Recovery

Specialist SEO Products and Services

  • Website Migrations (SEO consultancy)

  • New Site Launches (SEO consultancy)

  • Local SEO

  • International SEO

Get in touch.

Discuss your requirements and to see if we can help you improve your online presence.

seo@onecore.ie