Google brings AI visibility reporting to Search Console: What it means for marketers
Big Brands Are Spending Less Per Ad, and the Data Proves It
Pause Ads on Connected TV Deliver Nearly Twice the Attention of Standard Formats
ChatGPT Ads UK launch: What we know so far
Automation Update
Meta acquires AI social network Moltbook
Google’s Branded Queries Filter Simplifies SEO Reporting for Marketers
Disney + Ad Tier Launches in Ireland
Why YouTube has become key for brand GEO strategies
Irish search is changing and younger audiences are driving it
From Big Game to Full Funnel: How the Super Bowl Became a Global Marketing Launchpad
The Super Bowl has evolved into one of the most powerful global marketing platforms available to brands.
HBO Max Ireland Launch: Unlocking New Opportunities with Ad-Supported Tiers
Warner Bros. Discovery (WBD) have confirmed that HBO Max will launch in Ireland and the UK on Thursday, March 26, 2026
Marketing, AI and Data Protection: Navigating 2026 with Confidence
Marketing leaders are navigating a landscape shaped by rapid AI adoption and heightened regulatory scrutiny.
DV360 Introduces More Granular Audience List Reporting in the EU
Google has updated their DV360 reporting for EU advertisers by expanding the Audience dimensions, offering a much more detailed and informative set of classifications
ChatGPT Atlas: The Browser That Turns the Internet into a Conversation
OpenAI’s ChatGPT Atlas marks a new era of web browsing where users interact through conversation rather than clicks.
Instagram Introduces New PG-13 Protections for Teen Users
Instagram has announced new protections for teen users as part of Meta’s broader response to growing public and regulatory scrutiny over how its platforms impact young people, particularly around mental health and exposure to harmful content.
The Cookie Crumbles As Google Dumps Privacy Sandbox
With the downfall of the Sandbox, clients and brands can continue to use existing tracking and tagging in place for targeting and conversion attribution across the web.
Digital News and the Next Generation: From Global Debate to Irish Opportunity
While social media is where younger audiences often encounter news, they still turn to established news sources to verify information.
Sky Media To Manage Warner Bros Discovery Ad Sales In Ireland And UK From Jan 2026
New agreement brings together two major players in the broadcast and streaming markets.
The Guardian Brings The Filter To The U.S. In Affiliate Commerce Push
The Guardian’s “The Filter” is a product recommendation and affiliate commerce platform that essentially gives product recommendations and shopping guides.