Streaming Market Update: Paramount, Discovery and Netflix
The streaming market continues to consolidate globally as platforms seek greater scale to compete in an increasingly crowded environment. From Paramount and Warner Bros. Discovery to Netflix let’s see what’s new
Meta Tests New Geo-Targeting & Link Features
It’s a bonanza week across Meta for this edition of Digital Digest, with the platform teasing a number of new features and ongoing tests
Why Schema Matters for SEO and AI Search in 2026
More people get answers directly from search engines or AI assistants instead of websites. Due to this, webmasters must make content easy to digest. One important way is through schema markup
Google launch Universal Commerce Protocol (UCP) details
AI Search Is Rewriting SEO, But Not How We Write
Disney + Ad Tier Launches in Ireland
UGC Loyalty Programmes: The Next Big Shift in Irish Digital Marketing
AI’s Ad Awakening: From Search Reinvention to Sponsored Chat
IAB digital reboot seminar 2026
MediaPLUS: IRS+ and Digitize launch Vocalise with IRS+ platform
Disney+ Introduces Advertising in Ireland for the First Time
Google Search Console Launches New Features
Google Search Console has launched three new features that make reporting easier for SEO teams in Ireland including AI powered custom reporting
DV360 Launches AI-Powered Audience Personas for Irish Advertisers
Google has introduced AI-powered Audience Personas to Display & Video 360, transforming how we build audience targeting. Learn about what this means for Irish brands
TikTok Update AI Preferences for Users
Why SEO and GEO Strategies Should Always Put Users First
DV360 Introduces More Granular Audience List Reporting in the EU
Google has updated their DV360 reporting for EU advertisers by expanding the Audience dimensions, offering a much more detailed and informative set of classifications
Meta’s latest update: Andromeda
GSC Now Supports Custom Annotations in Performance Charts
How Google’s AIOs are Impacting Paid and Organic Search