Google launch Universal Commerce Protocol (UCP) details
AI Search Is Rewriting SEO, But Not How We Write
Disney + Ad Tier Launches in Ireland
UGC Loyalty Programmes: The Next Big Shift in Irish Digital Marketing
AI’s Ad Awakening: From Search Reinvention to Sponsored Chat
IAB digital reboot seminar 2026
MediaPLUS: IRS+ and Digitize launch Vocalise with IRS+ platform
Disney+ Introduces Advertising in Ireland for the First Time
Google Search Console Launches New Features
Google Search Console has launched three new features that make reporting easier for SEO teams in Ireland including AI powered custom reporting
DV360 Launches AI-Powered Audience Personas for Irish Advertisers
Google has introduced AI-powered Audience Personas to Display & Video 360, transforming how we build audience targeting. Learn about what this means for Irish brands
TikTok Update AI Preferences for Users
Why SEO and GEO Strategies Should Always Put Users First
DV360 Introduces More Granular Audience List Reporting in the EU
Google has updated their DV360 reporting for EU advertisers by expanding the Audience dimensions, offering a much more detailed and informative set of classifications
Meta’s latest update: Andromeda
GSC Now Supports Custom Annotations in Performance Charts
How Google’s AIOs are Impacting Paid and Organic Search
New Competitive Dashboard on Meta
LADbible Rolls Out Irish CTV Channel on Samsung TV plus
IAB Tech Lab Launches Device Attestation to Combat CTV Fraud
IAB Tech Lab has introduced Device Attestation support to its Open Measurement SDK (OM SDK), enhancing transparency and fraud prevention across digital advertising. Learn more about this
Google Search Console Adds Query Groups in Insights Tab
Google has launched Query Groups in Search Console, giving brands new insights into topic clusters and performance themes. Discover why it matters for Irish businesses